Freshkills Park Design Work
2008-2012. Part of the work I set out for myself on the NYC Department of Parks & Recreation’s Freshkills Park development team was to develop and design a range of outreach materials performing a variety of functions: explaining the history and infrastructure of the Freshkills Park site, the regulations and process governing it and the park development projects underway within it; and helping the public re-imagine a site that had been so identified with waste and environmental neglect as a refuge and space for recreation, regeneration and environmental stewardship.
Anchored by a set of visual identity guidelines produced by consultant Project Projects, I produced a range of materials to suit different contexts and points of engagement. I served as primary writer, editor and designer of these materials and products.
In addition, I developed the content and assisted in oversight of consultant design work for temporary and permanent exhibits and signage.